
Hi, I’m Joel, an Analyst & Developer, based in Shropshire. I turn data into insights, campaigns, and visualisations that help organisations thrive.🔥
I bring a unique blend of marketing insight and analytical expertise, and I’m passionate about using data to uncover insights and solve business challenges. 🚀
I specialise in developing impactful marketing campaigns and transforming complex data into actionable insights and clear visualisations that drive business growth.🔥
With a unique blend of marketing insight and analytical expertise, and over 15 years of experience, I build best-in-class campaigns using HTML, CSS, and JavaScript, delivered through leading CRM platforms. But campaign delivery is just the beginning. I also use tools like Excel, SQL, Tableau, and Power BI to uncover insights, optimise performance, and enable smarter, data-driven decisions.
I bring extensive marketing experience across both public and private sectors, with proven strengths in strategy, campaign development, partner management, audience segmentation, collateral design, and digital innovation.
My work has delivered measurable results in sectors including higher education, telecommunications, and digital learning. I’ve supported two leading UK universities, the country’s largest independent full fibre network provider, and an award-winning London-based digital agency.
📩 Let’s connect if you’re looking for a data-driven professional who can turn complex datasets into compelling campaigns and business-ready insights. 🚀
My Education
- First Class BA Honours – Interactive Media (2010)
Data Certifications
Marketing Recognition
- (CityFibre) ‘Marketing Team of the Year, 2022’ at the Channel Champion awards
Design Recognition
- Published in ‘The Web Designer’s Idea Book, Volume 3’ by Patrick McNeil (ISBN-13: 978-1440323966)
- CSS Winner – Site of the Day
I have worked with some incredible organisations
I’ve had the pleasure and good fortune to support some incredible organisations, delivering positive and transformational change through my insights, development skills, and data-driven solutions.
FAQs
- Are you open to new full-time job opportunities?
Yes! I’m available to start immediately. Contact me to say hello. Remember to provide your name, organisation details, and an outline of your enquiry.
- What type of job opportunities are you looking for?
I’m open to new and exciting full-time job opportunities, preferably on a hybrid or remote basis.
I’m looking for roles where I can blend my visualisation and development expertise with data analysis to drive results!
If you are interested in working with an experienced, personable, and hard working professional, or you are a recruiter looking to fill a special full-time role, then let’s talk!
- What is your USP?
I bring a unique blend of marketing insight and analytical expertise, making me well-suited for roles where data insights and digital solutions drive business impact.
- What skills do you have?
Why not check them all out!
My Key Skills
Excel
Data Analysis, Advanced Formulas, Pivot Tables, Data Cleaning, and more.
SQL
Data Cleaning and Data Analysis
Tableau & Power BI
Data Visualisations
CRMs
Campaign Development, Deployment, and Analysis
Dev
HTML, CSS, JS, and more
Design
Adobe CC, Graphic Design, UI, and more
“Joel played a key role in driving transformative change within our Channel Marketing team, enhancing the delivery and visibility of our sales and marketing data. The BI dashboards he created provided valuable insights into my campaign metrics, allowing for optimal budget allocation and strategic support for our incredible wholesale partners.”
Rob Tickle
Marketing Manager (Regional Partners), CityFibre